NZ Plays Report 2023
8 November 2023

Game on, Kiwis! According to the New Zealand Plays report released by IGEA in conjunction with Bond University, 79% of all New Zealanders play video games, a 6% increase from the previous report. New Zealand Plays (formerly known as Digital New Zealand) is the 7th report in the series spanning 14 years and explores the demographics and behaviours of New Zealand video game players and their attitudes towards games.