nz gamers - NZGDA

Digital NZ Report 2018: Thought rugby was popular? Try video games
15 August 2017

New research by Bond University in Queensland and the Interactive Games & Entertainment Association (IGEA) has found a staggering 98 per cent of New Zealand families have video game devices, eight out of 10 owning multiple game devices.

Digital NZ Report 2016: Games are popular mainstream media
9 September 2015

According to the Digital New Zealand Report 2016 launched on 9 September 2015 by IGEA the proportion of the older Kiwi population that plays video games has increased in the past two years. Two fifths (43 per cent) of New Zealanders aged 65 and over now play video games, compared to only 32 per cent in 2013. […]